CORE PRINCIPLE / WORLD VISION

Overview

Overall Structure

CORE PRINCIPLE

Tenki ni sanyo suru

"Exploring the secrets and mechanisms of nature in order to contribute to people's health"*
* Santen's original interpretation of a passage from the Zhongyong (The Doctrine of the Mean) by Confucius.

WORLD VISION

The world Santen ultimately aspires to achieve

Happiness with Vision

The Happiest Life for every individual, through the Best Vision Experience

VALUES

In realizing our WORLD VISION, we refer to our principles and action guidelines as our "VALUES."

Core of Our Values

People Centricity

Always put people at the center of every aspect of our activity towards happy lives through vision.

Six Principles

These six principles are based on our core principle and outline a specific code of conduct for each and every one of our employees.
 

Be People Centric
Always ask you if you are contributing to the happiness of people in the world.

Explore everywhere
Think of people from around the world you can contribute the most to.

Expand possibilities
To eradicate all vision problems, consider all possible solutions - including groundbreaking approaches.

Leverage external strengths
To expand what we Santen can do for people, fully leverage others' strengths and resources.

Turn diversity into advantage
Respect individuality. Go beyond what we can do for people by bringing together diversified power.

Act with agility
Act with agility. The quicker we move, the more people we can help.